Throughout my creative journey, I never anticipated taking on the responsibilities of designing, laying out, distributing, and analyzing emails. I’ve discovered that emails offer more than just a platform for promoting products and services—they can also inform, educate, and inspire. While creating an aesthetically pleasing design is important, the core of the work lies in understanding the audience and determining how the email can help them achieve their goals.
Note: All emails were developed and deployed in Salesforce Marketing Cloud and the graphics/animated gifs were created in Photoshop.
